Chapter 1 An Introduction to Retailing RETAIL MANAGEMENT: A STRATEGIC APPROACH, Chapter Objectives To define retailing, consider it from different perspectives, demonstrate…
1. Lecture 02: Fundamentals of Retailing PRESENTED BY: Ian Agoncillo Paca ña 2. Agenda Definition of Retailing Issues in Retailing Cost and Profits Distribution Channel…
1. Lecture 02: Fundamentals of Retailing PRESENTED BY: Ian Agoncillo Paca ña 2. Agenda Definition of Retailing Issues in Retailing Cost and Profits Distribution Channel…