Documents LAKME PPT

PROJECT ON: ABOUT THE COMPANY: Lakme founded in 1973 is an Indian brand of cosmetics, owned by Hindustan Unilever. Lakme started as a 100% subsidiary of Tata Group. Tata¶s…

Documents LAKME PPT

PROJECT ON: ABOUT THE COMPANY: Lakme founded in 1973 is an Indian brand of cosmetics, owned by Hindustan Unilever. Lakme started as a 100% subsidiary of Tata Group. Tata¶s…

Documents A Research Study of Marketing Strategies of LAKME

INTRODUCTION BRIEF OVERVIEW OF STUDY This report is on the company Lakme. It is the global leader in cosmetics, with 25 brands. They have 4 key areas of expertise − hair…