INTERNATIONALISATION OF THE SPANISH FASHION BRAND ZARA Carmen Lopez Ying Fan Brunel Business School Journal of Fashion Marketing and Management (2009), 13:2, 279-296 INTRODUCTION…

VERTICAL INTEGRATION & ZARA RETAILING VERTICAL INTEGRATION & ZARA RETAILING Presented by- Amkoa, Sally Lin, Xinqi Senecha, Niharika Towers, Kathleen WHAT IS VERTICAL…

VERTICAL INTEGRATION & ZARA RETAILING VERTICAL INTEGRATION & ZARA RETAILING Presented by- Amkoa, Sally Lin, Xinqi Senecha, Niharika Towers, Kathleen WHAT IS VERTICAL…

Slide 1 ZARA – Leader Of Best Practices in Fast Fashion Dong Chen Ceyla Özdemir Xin Chen Slide 2 Agenda 1- Overview of ‘Fast Fashion’ 2- Facts & Figures – Historic…

Slide 1 GROUP – 9 Shobhit Pathak Dhruv Bansal Shubham Sharma Procurement & Outsourcing Strategies History of Zara In 1963, Amancio Ortega Gaona (founder Zara) started…