Slide 1 What is Content Marketing ? JOE PULIZZI RAND FISHKIN JAY BAER MARCUS SHERIDAN ARNIE KUENN AJ KOHN ROBERT ROSE DAVE SNYDER MARTIN VAN DER ROEST TODD HARTLEY JON WUEBBEN…
1. DON’S3RULES!For Content Marketing! 2. Is yourCONTENTSTRATEGYoptimized for 2013 orfor 1963?!! 3. Many marketing strategies arestill stuck in the era ofMADMEN and DONDRAPER.!!…
1. 09Empowering Brand Ambassadors toR-E-S-O-N-A-T-E“Advocacy happens when customers talk favorably about a brand or defend it without beingasked to do so. They just love…
1.Image by Publicity shot owned by Dr. Steel ([email protected]) [CC-BY-SA-3.0 (http://creativecommons.org/licenses/by-sa/3.0)], via Wikimedia Commons 2. At Inbound…
1.The History of Content Marketing 4 Lessons You Can Learn From It2. What most people think...1850s1900s1950s2000s 3. But actually… These companies have been using content…
1. SPORTS and SOCIAL MEDIA Same game; different rules GATEHOUSE NEWS & INTERACTIVE DIVISION Audio: 888.398.2342 Access code: 585.200.4058 2. PREGAMEWARMUPS MIKE TURLEY…
    2014 Agenda Marriott Hotel & Conference Center | Coralville, IA THURSDAY, SEPTEMBER 25th 9:00â11:00 Pre-Conference Workshop with Ann Handley &…
1. The following is a paid presentationfrom MarketingProfs. 2. *depressing music* 3. Are you sick of B2C examples beingapplied to your B2B business? 4. Are you struggling…