Documents FULL Marketing Imp

What is Marketing?  ³Marketing affects almost every aspect of your daily life´ Marketing is often confused with selling. In fact the ³aim of marketing is to make selling…

Business Marketing management book 1 st sem mba @ bec doms

1. Marketing ManagementUnit INature and S cope of MarketingMarketing boasts a rich array of concepts and tools to helpmarketers address the decisions they must make.We can…