Carinthia University of Applied Sciences School of Management Degree Program Business International Business Management MASTERTHESIS ―Social Media Tools for Brand Management‖…

AMP Case Study ADV 4300 Perry Dube ‘12 Table of Contents 1. 2. 3. 4. 5. 6. 7. 8. 9. Target Audience & Media Mix ____________________________ 3 Timing/Scheduling _____________________________________…

1. Rex Briggs Principal Marketing Evolution 2. “ When I point,look where I point,not at my finger.” Warren McCulloch, noted neurophysiologist and father of computational…

1. Interac(ve  Adver(sing Ad  Explore:  The  Next  Genera3on ITV  Commercial  Innova(on Interac(ve  Adver(sing 10.2013 Thursday, 3 October 13 2. INTERACTIVE  ADVERTISING:…

1.   2. Whatever the question… 3. … the answer isvisitor numbers 4. Metrics measure success (don’t really) v 5. Start with:-Whatare you trying to do? -Whoare you trying…

1. WRITTEN BY JESSICA MEHER (@JESSICAMEHER) Lindsey Gusenburg is a Marketing Manager on the Enterprise Team at HubSpot. She brings over 10 years of marketing, branding, and…

MARKETING STRATEGY (CURRENT & DOMESTIC) Agenda  Corporate Analysis – Corporate Overview • Brief Background • Marketing Mix Analysis – Product, Price, Promotion,…

1. Hot Topics in Web Experience Management!London, 15th November 2012 > 1 2. Who are Squiz:>  Founded in 1998!>  Global presence – 9 offices, 240+ staff!> …

1. Hot Topics in Web Experience Management2012!London, 18th July 2012!> 1! 2. Who are Squiz:>  Founded in 1998!>  Global presence – 9 offices, 240+ staff!> …

1. Hot Topics in Web Experience Management2012!London, 10th May 2012 > 1 2. Who are Squiz:>  Founded in 1998!>  Global presence – 9 offices, 240+ staff!> …