World without poverty is one of my dreams! And I fuss over it in lot of ways. My readings of current writers on Poverty suggest that we need a view on life of the poor. This…
MEASURING EFFECTIVENESS OF ADVERTISEMENT ON BRAND IMAGE OF FMCG PRODUCTS A DESSERTATION REPORT Submitted in partial fulfillment of the requirement for the Award of the degree…
AfDB e Middle of the Pyramid: Dynamics of the Middle ClassMarket BriefApril 20, 2011 Chief Economist Complex in Africa1www.afdb.org 1 Introduction reliance on exports,…
BRAND MANAGEMENT PRESENTATION lAUNCHING OF AN E-SCOOTER PRESENTED BY: RAJ LAKSHMI SHUKLA & MANOJ KUMAR HISTORY of Automobile Industry In the early 1760s with the building…
CHAPTER I INTRODUCTION Rationale Tabloids, especially those written in the native tongue, have always been a staple in every Filipino. It is sometimes called the “newspaper…
PARENTS’ PERCEPTION OF TEEN’S INFLUENCE ON FAMILY PURCHASE DECISIONS: A STUDY OF CULTURAL ASSIMILATION Dr. Gurvinder S. Shergill Senior Lecturer in Marketing, Department…
Factors Affecting The Indian Consumer Buying Pattern ` CHAPTER 1. INTRODUCTION TO CONSUMERS 1 Factors Affecting The Indian Consumer Buying Pattern Introduction to consumers…
final_chapter.indd The Indian Entertainment and Media Industry Unravelling the potential This report has been prepared on the basis of information obtained from key industry…
MDS-7808 CBMS whitepaper 0410 wHite PaPer CARING FOR THE UNINSURED AMID FINANCIAL PRESSURES USING TARGETED MARKETING METHODS TO INFLUENCE PATIENT BEHAVIOR JEFFREY S. BARKOFF…