Documents ch03[1]

CONTEMPORARY STRATEGY ANALYSIS (7th edition, John Wiley & Sons Ltd., 2010) Robert M. Grant Chapter 3 Industry Analysis: The Fundamentals © 2010 Robert M. Grant www.contemporarystrategyanalysis.com…

Business Ch03

1. Industry Analysis: The Fundamentals The objectives of industry analysis From environmental analysis to industry analysis Porter’s Five ForcesFramework Applying industry…