Documents Chapter 10: Sales & Marketing. Hotel Operations Management, 1/e©2004 Pearson Education...

Slide 1 Chapter 10: Sales & Marketing Slide 2 Hotel Operations Management, 1/e©2004 Pearson Education Hayes/Ninemeier Pearson Prentice Hall Upper Saddle River, NJ 07458…

Documents Sales & Marketing. The Front Office Identify and cultivate clients Manage hotel’s marketing...

Slide 1 Sales & Marketing Slide 2 The Front Office Identify and cultivate clients Manage hotel’s marketing efforts Set rates to maximize RevPar Negotiate sales contracts…