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REMIX SUMMIT-Daniel Waisberg, Analytics Advocate, Google
Technology REMIX SUMMIT-Daniel Waisberg, Analytics Advocate, Google

Slide 1 Google Confidential and ProprietaryGoogle Confidential and Proprietary 1 Make The Most Out Of Your Data Google Confidential and ProprietaryGoogle Confidential…

Cross media convergence
News & Politics Cross media convergence

1. Dynamic Logic Best Practices in Cross-Media Advertising MeasurementReturn on Marketing Investment 2005The New Era of Accountable MarketingMiami, FL January 2005 1 2. Outline1.…

1 Management must consider both financial and operational performance measures Measures should be linked with company goals and strategy Financial measures.
Documents 1 Management must consider both financial and operational performance measures Measures should be...

Slide 11 Management must consider both financial and operational performance measures Measures should be linked with company goals and strategy Financial measures are only…

Are you leaving ROI on the table?
Documents Are you leaving ROI on the table?

1.Are You Leaving ROI on the Table? Lessons Learned Best Practices for Maximizing Campaign Results in Challenging Times Evan Neufeld, Vice President, Advertising Effectiveness…

Social Media ROI
Technology Social Media ROI

1.The Social Media ROICookbook:Six Ingredients Top Brands Use to Measurethe Revenue Impact of Social MediaJuly 24, 2012By Susan EtlingerWith Jeremiah Owyang and Andrew JonesIncludes…

The Social Media Roi Cookbook
Business The Social Media Roi Cookbook

1.The Social Media ROICookbook:Six Ingredients Top Brands Use to Measurethe Revenue Impact of Social MediaJuly 24, 2012By Susan EtlingerWith Jeremiah Owyang and Andrew JonesIncludes…

MBI Touchpoints as Presented at the 4As Conference
Documents MBI Touchpoints as Presented at the 4As Conference

1.TouchPoints© Powered Context Planning And The Transformation Of Media Planning1Transformation 2010 2010 AAAA Leadership/Media Conference2. Thanks For Inviting Us To Talk…

Socialroi altimiter group
Documents Socialroi altimiter group

1.The Social Media ROICookbook:Six Ingredients Top Brands Use to Measurethe Revenue Impact of Social MediaJuly 24, 2012By Susan EtlingerWith Jeremiah Owyang and Andrew JonesIncludes…

Social ROI report
Business Social ROI report

1.The Social Media ROICookbook:Six Ingredients Top Brands Use to Measurethe Revenue Impact of Social MediaJuly 24, 2012By Susan EtlingerWith Jeremiah Owyang and Andrew JonesIncludes…

The Social Media ROI Cookbook
Education The Social Media ROI Cookbook

1.The Social Media ROICookbook:Six Ingredients Top Brands Use to Measurethe Revenue Impact of Social MediaJuly 24, 2012By Susan EtlingerWith Jeremiah Owyang and Andrew JonesIncludes…

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