Business The brief in the post digital age

Presentation from Boulder Digital Works 'Making Digital Workshop' on April 15th, 2010. Video is here http://www.ustream.tv/recorded/6201530

Marketing Karen Hand - March 2012 -Presentation to the Marketing Society on Better Briefs and Briefing

1.Briefs and Briefing Throwing Down the Gauntlet?2. Briefs and Briefing Critical shift of FocusThe End of the BeginningCreative Brief Creative Briefing‘What’ we SayThe…

Technology How To: Creative Brief

1. Briefing simply. 2. Briefing is a process.Not a fill in form or a meeting. 3. 1.) Information 2.) Inspiration 4. 1.) Put the cold facts(formats, timelines, mandatories,…