The Biography of Michael Jordan What is a Biography? A biography is a detailed description or account of a person's life. A biography has the following characteristics:…

110 STEPMarketing Plan for GATORADEAllan Ray C. EnriquezOctober 29, 2010 5 Steps for Part 1 (PTM and Positioning)Gatorade’s PTM are youth leading an “active” lifestyleWho…

Agenda Introduction Situation Analysis Consumer Insights Problems & Opportunities New MarComm Strategy Introduction Powerade is far behind category leader Reinvigorate…

PowerPoint Presentation GATORADE POWDER THE CHALLENGE Make powder sexy to the high school high-performance athlete Over 300 Facebook ad survey responses Secondary Research…

GATORADE Group A 13 Madhur Banka Sarika Kharche Mrinalini Kulkarni Akhilesh Shenoy Jahnavi Shetty 7 29 31 50 52 Industry Overview Gatorade is a Pepsi co. Brand launched in…

INTRODUCTION THE BEGINNING……      KASHIF QURESHI JAY THAKKAR HRISHIKESH DESHMUKH JASIM SHAIKH IMRAN MALIK WHAT IS GATORADE? When should you drink Gatorade?…

1. Insight Innovation Exchange LatAm 2013HOW PEPSICO REDEFINED RESEARCH Ana Alvarez (PepsiCo) Larissa Moreira (MESH Planning)Ana Alvarez (PepsiCo)Larissa Moreira (MESH Planning)…

1. Gatorade or God?Psalm 63:1-11 2. Gatorade was developedin 1965 by researchers toreplenish the losses ofstudent-athletes duringrigorous athleticcompetitions 3. Introduction•…

1. Jeff Butzen Creative Portfolio 7742 West 170th Place Tinley Park IL 60477 708 370 2654 [email protected] 2. GATORADE - PROPELBusiness To Consumer (Letterhead) JEFFBUTZENBusiness…

1. Basic terms and conceptsBasic terms and concepts 2.  What goes into a good choice?What goes into a good choice?  Needs v. wantsNeeds v. wants  EconomicsEconomics:…