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Technology Idcsadlerfeb2012

1. Just the Facts: From Social to Funnel:Connecting Social Buyers to the CustomerCreation ProcessGeorge Sadler, Director, Social Media InsightsIDC CMO Advisory Board, Best…

Business Embedding Social Media to be a better business via training

1. Embedding Social Media to become a better business via training• Liz Bullock, Director Social Media & Marketing• Liz Brown Bullock (LinkedIn)• @lizbbullock 2.…

Documents Social Media governance, tools and employee certification

1.Social Media governance, tools andemployee certificationGøril MathisenSocial Media Ground Control@GorilatDell #SMWGovernance Global Marketing2. Power of social mediaMore…

Technology The Changing Role of Social Media in Customer Experience

1.The changing role of social media in customer experienceAllison Dew, Vice President, Global Brand & Consumer Marketing4th annual Customer Response Summit, Austin, TX,…

Business Embedding Social Media to Become a Better Business via Training

1. Embedding Social Media to become a better business via training• Liz Bullock, Director Social Media & Marketing• Liz Brown Bullock (LinkedIn)• @lizbbullock 2.…

Business Just the Facts: From Social to Funnel: Connecting Social Buyers to the Customer Creation Process

1. Just the Facts: From Social to Funnel:Connecting Social Buyers to the CustomerCreation ProcessGeorge Sadler, Director, Social Media InsightsIDC CMO Advisory Board, Best…