1. Brave New Digital WorldA Manifesto for the Future of Digital Media Measurement & Analytics 2. 2 ABRAVE NEW DIGITAL WORLD Media MeManifesto for the Future of Digital…
Slide 1 Making Measurement Make Sense IAB GLOBAL SUMMIT October, 2012 Slide 2 Agenda Overview of 3MS and observations about global adoption Media measurement standardization…
Making Measurement Make Sense IAB GLOBAL SUMMIT October, 2012 Agenda Overview of 3MS and observations about global adoption Media measurement standardization MRCâs role…
1.Brave New Digital WorldA Manifesto for the Future of Digital Media Measurement & Analytics2. 2 ABRAVE NEW DIGITAL WORLD Media MeManifesto for the Future of Digital…