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428 � 2013 by JOURNAL OF CONSUMER RESEARCH, Inc. ● Vol. 40 ● October 2013 All rights reserved. 0093-5301/2013/4003-0003$10.00. DOI: 10.1086/670762 Conditioned Superstition:…

OB-A3-engb 1/2011 (1005) Organisational Behaviour Professor Robert Dailey This course text is part of the learning content for this Edinburgh Business School course. In addition…