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Marketing Football consumers and their football club brand: more than a wedding

âFootball Consumers and Their football Club Brands: More Than a Weddingâ Ricardo Cayolla, [email protected] PhD student at University of Aveiro, DEGEI and Entrepreneur…

Documents 2011 Football Brands

1 © Brand Finance plc 2011 Brand Finance® European Football Brands 2011 The annual report on Europe’s most valuable Football brands September 2011 Brands are a significant…