INNOVATION IN RURAL MARKET Indian Rural Market- an overview 46% of the soft drinks sales happen in the rural areas Rural India accounts for 49% of motorcycle sales Rural…

New Delhi: Mid-tier consumer goods company Dabur India Ltd is all set to relaunch the Vatika brand, which is used for soaps, shampoos and hair oil. “We are relaunching…

1. James Russo – SVP Global Consumer Insights March 2014 THE CONNECTED CONSUMER 2. Copyright©2012TheNielsenCompany.Confidentialandproprietary. 2 THE WORLD IS CHANGING…

1. Vikramaditya Singh [email protected] Summer Internship Report I T C L i m i t e d I T C L t d , 1 s t F l o o r , I n d i a n M e r c a n t i l e C h a m b e r s…

The Indian FMCG Industry Dinodia Capital Advisors September 2012 Index I. II. Executive Summary Market Overview – – – – Industry Overview Evolution of the Indian…

1. Indian FMCG SectorBetter Days Ahead 3, ¢ 4, W?VElia: N‘0Growth rate in India's fast moving consumer goods (FMCG) sector slowed down to 9.4% in 2013, due to deceleration…

The Marketing Gap Paul Godwin PCG Consultants Insights Consultant at The IPM What we ask ⢠Should we be optimistic? ⢠How important is promotional marketing? ⢠Price…

1. Master in Management Application Candidate : Olivia (Pei Wen )Lu H. What do you believe are the greatest challenges facing the sector or industry you would like to specialize…

1. 1 Peter Selinger Career & Background Snapshot Problem solver > B.Sc.Econ (Hons) London School of Economics > Commercial and Operations Manager > Business…

1 Analysis of FMCG Industry 2 Table of Contents • Industry overview • Critical Success Factors • Role of Power Brands • Personal Care •Overall Personal Care Trends…