1. CONSUMER LEARNINGKatherine S. Chin 2. Consumer Learning► process that continually evolves andchanges as a result of newly acquiredknowledge or through actual experience.►…

Slide 1 Classical Conditioning How do you get a dog to salivate when he hears a bell? Pavlov's Dog Slide 2 Classical Conditioning Classical Conditioning: Associating…

Slide 1Schedules of Reinforcement CH 17,18,19 Slide 2 Divers of Nassau Diving for coins Success does not follow every attempt Success means reinforcement Slide 3 Intermittent…

Slide 1 Motivation Organizational Effectiveness Slide 2 How Workers Feel About Their Jobs Survey of 2,408 in 1995 Satisfaction: Satisfaction: –Usually look forward to going…

Motivation Organizational Effectiveness How Workers Feel About Their Jobs Survey of 2,408 in 1995 Satisfaction: Usually look forward to going to work: 66% Donât look forward…

Learning Part II Overview Habituation Classical conditioning Instrumental/operant conditioning Observational learning Thorndike and Law of Effect Classical Conditioning considers…