Documents Anu Vauhkonen 13.5.2006 Brand training, 17 June 2006.

Slide 1 Anu Vauhkonen 13.5.2006 Brand training, 17 June 2006 Slide 2 Contents 1.Why brands and brand management are important A good brand sells People become attached to…

Documents Anu Vauhkonen 13.5.2006

Anu Vauhkonen 13.5.2006 Brand training, 17 June 2006 Contents 1.Why brands and brand management are important A good brand sells People become attached to brands A source…