Production & material management Life cycle of Lux soap A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This…
MKTG/237 IBS Center for Management Research Indian Premier League’s Operating Model – Marketing Cricket to the World This case was written by A. Harish, under the direction…
COMPANY BACKGROUND INTRODUCTION Understanding perceptions of channel members and consumers regarding sales promotion activities enhances the effectiveness of these activities.…
The Moneyman Who Loves Math Shriram Group founder R Thyagarajan bets on math and mathematicians for business success, not that much on B-school grads :: Sanjay Vijayakumar…
1. The Film Stars FM2 2. 3. What is the role of a film star? 4. Is it acting ability? 5. Or is it acting ability? 6. Stars getting paid Note did not say earn Julia Roberts…
ARCHIES- THE WAY INDIANS GREET ARCHIES CASE STUDY • PRESENTED BY • VEENA MANIK • LATIKA NICHANI • AANCHAL SUKHRAMANI 63 73 103 All about Archies: Archies- Brainchild…
Production & material management Life cycle of Lux soap A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This…
Production & material management Life cycle of Lux soap A new product progresses through a sequence of stages from introduction to growth, maturity, and decline. This…
Project Report on Advertising Effectiveness Project Report Advertising/Advertisement Effectiveness, What is Advertising, promotion of ideas, Basic Features of Advertising,…