Documents 2013 NSAC Plansbook

THE RESEARCH PROCESS - Understanding the Target - Secondary Research - Primary Research - Surveys / Interviews - Focus Groups - Field Test STRATEGY CREATIVE EXECUTIONS -…

Documents 2013 NSAC Plansbook

THE RESEARCH PROCESS - Understanding the Target - Secondary Research - Primary Research - Surveys / Interviews - Focus Groups - Field Test STRATEGY CREATIVE EXECUTIONS -…