1. International Business 7e by Charles W.L. Hill McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. 2. Chapter 14 Entry Strategy…

1. International Business 7e by Charles W.L. Hill McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. 2. Chapter 14 Entry Strategy…

Slide 1 University Of Finance & Administration INTERNATIONAL BUSINESS [B_IB] Ing. Pavla Břečková, Ph.D. [email protected] Slide 2 2.2. INTERNATIONAL BUSINESS…

Slide 1 1 International Marketing Management Foreign Market Entry Strategies Slide 2 2Overview 1. Target Market Selection 2. Choosing the Mode of Entry 3. Exporting 4. Licensing…

Slide 1 Session Global Market Entry Strategies Slide 2 Session Outline Modes of Entry Strategic Alliances Joint Ventures Exporting Licensing Franchising Slide 3 This Session…

Slide 1 © McGraw Hill Companies, Inc., 2000 Entry Strategy and Strategic Alliances Chapter 14 Slide 2 © McGraw Hill Companies, Inc., 2000  Operating in Japan for 35…

Slide 1 Fourth Edition International Business Slide 2 CHAPTER 14 Entry Strategy and Strategic Alliances Slide 3 McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc.,…

Slide 1 Chapter 14 Entry Strategy and Strategic Alliances 1 Slide 2 International Market Entry Firms expanding internationally must decide: Which markets to enter When to…

Slide 1 international business, 5 th edition chapter 14 Entry strategy and Strategic Alliances Slide 2 Case1 GE joint venture Opening case Case implications- evolution 1.Started…

Slide 1 LEARNING OBJECTIVES After reading this chapter, you should be able to:  Discuss the effect of Foreign Direct investment on  entry modes  Explain Merger and…