1. Effect of Celebrity Endorsement on Cellular PhoneProductCategory Business Research Method Group 4 119278001 Aniket Patankar 119278072 Ankur Basumatary 119278109 Sanchit…
INTERNATIONAL JOURNAL OF RESEARCH IN MANAGEMENT & SOCIAL SCIENCE Volume 2, Issue 1 (I) January - March 2014 Empyreal Institute of Higher Education Guwahati www.empyreal.co.in…