Slide 1 Slide 2 Copyright © 2004 Pearson Education, Inc. Slide 4-1 E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. Second Edition Slide…

Slide 1 Slide 2 Copyright © 2007 Pearson Education, Inc. Slide 4-1 E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. Third Edition Slide 3…

Slide 1 Welcome to the World of Marketing Creating and Delivering Value Slide 2 2 Chapter Objectives 1. who are marketers? 1. where they work, 2. marketing’s role 1. in…

Slide 1 Slide 2 Copyright © 2004 Pearson Education, Inc. Slide 4-1 E-commerce Kenneth C. Laudon Carol Guercio Traver business. technology. society. Second Edition Slide…

Slide 1 Copyright © 2002 Pearson Education, Inc. Slide 4-1 Slide 2 Copyright © 2002 Pearson Education, Inc. Slide 4-2 Chapter 4 Created by, David Zolzer, Northwestern State…