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Business Responding to consumers' expectations in a SoLoMo world

1.Responding tonew expectationsin a So-Lo-MoworldJames Caig, MEC2. “Technologies increase people’s ability to perform a target behaviour by makingit easier, or restructuring…

Business Behavioural economics (and beyond: a presentation to Which? magazine

1.James CaigDeputy Head of Strategy, [email protected]. ClassicalBehaviouraleconomics economicsPeople are rationalDecision-making isbeings always striving…