Documents IP Strategies for Start-Up Companies Scott Hervey Weintraub Genshlea Chediak Law Corporation 400...

Slide 1IP Strategies for Start-Up Companies Scott Hervey Weintraub Genshlea Chediak Law Corporation 400 Capitol Mall, 11 th Floor Sacramento, CA 95814 [email protected]…

Documents Trademarks Class 4

Trademarks Class 4 Distinctiveness: words, slogans, sounds, building designs, product design Hierarchy of distinctiveness Arbitrary or fanciful: protectable Suggestive: protectable…