Display ads are by far the biggest source of income for online publishers. There’s the medium rectangle, half-page, leaderboard, and possibly hundreds of more obscure types.…
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1. 2. Creative BriefThe campaign was created by Leo Burnett’s agency, Leo Burnett Worldwide, and it’s main objective was to change the way people viewed Marlboro filtered…
1. See how we use the Adobe Marketing Cloud toinform and improve our new Digital Marketingcampaign.We just kicked off a new campaign and thought wed use this as an opportunity…
1. AIMIA Digital Summit 2009The Rise of MobileAn overview of 2009, beyond the hype and some thoughts on the future 2. 2009 – key learningsMobile internet -> mobile…
1. “Banner Slider” User Guide 2. Table of Contents 1. INTRODUCTION ......................................................................................4 2. HOW TO USE...........................................................................................5…
1. www.pwc.comwww.iab.netIAB InternetAdvertisingRevenue ReportAn Industry Survey Conducted by PwC and Sponsored bythe Interactive Advertising Bureau (IAB)2010 Full Year ResultsApril…
1. www.pwc.comwww.iab.netIAB InternetAdvertisingRevenue ReportAn Industry Survey Conducted by PwC and Sponsored bythe Interactive Advertising Bureau (IAB)2010 Full Year ResultsApril…
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