Slide 1 Sports Meets Marketing MKT 3865 Dr. Don Roy Slide 2 What is Sports Marketing? Slide 3 Sports Marketing Defined “The use of marketing strategies by sport products…
Slide 1 Leveraging Sports Brands through Sponsorship-Linked Marketing MKT 3865 Dr. Don Roy Slide 2 Dimensions of Sports Marketing 1.Marketing of Sports- Marketing activities…