RESEARCH METHODOLOGY Meaning +Research is an endeavour to discover answers to intellectual and practical problems through the application of scientific method. +“Research…

UNIT – I INTRODUCTION Learning Objectives: After reading this lesson, you should be able to understand: • • • • • • • • • Meaning, objectives and types…

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________________________________________________________________________ Marketing Research –MK0004 PART A Q1.What is the main criteria to choose the best of the given…