Travel Ten principles for designing an effective customer reward program

1. Building Customer Loyalty:Ten Principles for Designing an Effective Customer Reward ProgramCornell Hospitality ReportVol. 10, No. 9, June 2010by Michael McCall, Ph.D.,…

Documents The future of revenue management cornell university

1. The Future of Hotel Revenue ManagementCornell Hospitality ReportVol. 10, No. 14, October 2010by Sheryl E. Kimes, Ph.D.www.chr.cornell.edu 2. Advisory BoardRa’anan Ben-Zur,…