1. Social Media and Personal BrandingPresentation to IASA Central States Regional ConferenceSeptember 30, 2014 2. Presenter BiographyDarin M Reffitt, Director, EIS Group@dmreffitt…
1. The Death of TV?Steve Weaver, Network Research Director 2. Death or Liberation?Image Courtesy of Thinkbox 3. TV is the most consistent and favoured form of entertainmentover…
1. TVTV 2020The Futureof Television20A Z_punktTrend StudyAndreas NeefWilli SchrollDr. Sven Hirsch20The Foresight Company The Foresight Company 2. TV 2020 . THE FUTURE OF…
1. • How are viewers using social media toenhance their program engagement?• What program genres are best suited forsocial media?• Applying social TV applications in…
1. What should agencies do about TV? 2. 1.2.3.Listen to the facts about TV, not the rhetoricKnow the case law on TV’s effectivenessAdopt ‘both and’ mindset to benefit…
1. THE NEW POWER OF TELEVISION HOW SOCIAL IS REVITALIZING THE FUTURE OF TV 2. Methodology This project was part of Initiative’s Consumer Connections global research program…
December 4, 2014 Social Media and Personal Branding Presentation to IASA Southern California Chapter Presenter Biography Darin M Reffitt, Director, EIS Group @dmreffitt on…
TV Gets Social Measuring resonance with Radian6. Mike Proulx, Hill Holliday @McProulx What will mankind make of it? - Popular Mechanics 1939 TV then. TV now. The death of…
1. The Death of TV 2. “The Internet is disrupting every media industry. People can complain about that, but complaining is not a strategy.” 3. 2012A 2013A 2014A 2015E…