1. THE TAGLINE HAS BEEN PLACED AT THE TOP OF THE POSTER, SUBVERTS FROM OTHER POSTER CONVENTIONS AS THE TITLE OF THE MOVIE IS OFTEN PLACED THERE.REACURRING USE OF RED FONT.…
Why Public Relations? They call it 'doing a Ratner' - in memory of the famous gaffe committed by Gerald Ratner back in 1991, when he admitted selling "crap"…