1. David Perez CMO "Measuring the Mobile Lead" Cross-Device Attribution and Determining ROI #SMX @Convertro 2. 97% 95% 85% 78% 71% 0% 10% 20% 30% 40% 50% 60% 70%…
Cross device tracking Thomas Danniau @danniau #ReferenceMobile Agenda Why Cross Device tracking? How Cross Device tracking Works? Step by Step Implementation Analyse the…
1. THE MOBILE FIRST DSPMay 2015 2. 2 AGENDA ‣ Introductions ‣ The Big Bang– Mobile Rising ‣ The netADge adVANtage ‣ Demo and Q&A ‣ Next Steps 3. 3 THE BIG…