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Documents Chapter 7 Customer Relationship Management (CRM).

Slide 1 Chapter 7 Customer Relationship Management (CRM) Slide 2 Chapter Overview  Relationship Marketing  CRM –Growth & Process  CRM in Action  Limitations/Dangers…

Documents PPT 11-1 5 th Edition. PPT 11-2 McGraw-Hill/Irwin Levy/Weitz: Retailing Management, 5/e Copyright ©...

Slide 1 PPT 11-1 5 th Edition Slide 2 PPT 11-2 McGraw-Hill/Irwin Levy/Weitz: Retailing Management, 5/e Copyright © 2004 by The McGraw-Hill Companies, Inc. All rights reserved.…

Documents 1-1. 1-2 Strategic Marketing WELCOME Dos & Don’ts Ask Questions.

Slide 1 1-1 Slide 2 1-2 Strategic Marketing Slide 3 WELCOME Dos & Don’ts Ask Questions Slide 4 1-4 Introduction Slide 5 1-5 This Course is a capstone course that ‘pulls…