Business Drupa 2012 - Direct Mail Day - Ogilvy

1. DRUPA 2012 2. The advertising model is evolving fromintrusive to participative 3. The consumer is in controlGrowing power of digital influencersConsumers are more digital…

Business Ogilvy on Direct Mail at Print Power DRUPA 2012

1. DRUPA 2012 2. The advertising model is evolving fromintrusive to participative 3. The consumer is in controlGrowing power of digital influencersConsumers are more digital…