Presented By Amit Misra(Roll No. 8) Abhishek Choudhary(Roll No. 2) Summary  Blue ocean strategy challenges companies to break out of red ocean of bloody competition. …

1. UNIVERSITY OF KARACHI KARACHI UNIVERSITY BUSINESS SCHOOL MBA Banking & Finance 2014 Semester II 2. BLUE OCEAN STREATEGY 3. BLUE OCEAN Company create new market 4.…

“Strategy is thinking about a choice and choosing to stick with your thinking.” “You cannot be everything to everyone. If you decide to go north, you cannot go south…

Blue Ocean Strategy Science of making competition Irrelevant Blue Ocean Strategy There are no permanently excellent companies, just as there are no permanent excellent industry.…

Blue Ocean Strategy Science of making competition Irrelevant Blue Ocean Strategy There are no permanently excellent companies, just as there are no permanent excellent industry.…