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        WHICH  DIMENSION  OF  BRAND  IDENTIFICATION,  SIMILARITY,  PRESTIGE,   DISTINCTIVENESS  OR  HERITAGE,  AFFECTS  ATTITUDE  TOWARD  AN  ADVERT  …

Documents Luke Reaper Director. 2 J.1154 P ROJECT ‘X’ 3 J.1154.

Slide 1 Luke Reaper Director Slide 2 2 J.1154 P ROJECT ‘X’ Slide 3 3 J.1154 Slide 4 4 Firstly change is constant, however the pace of change is notably new. What’s…