STRATEGIC MANAGEMENT Presentation On Nestlé (India) Presented By : Ashita Flora (28) Archana Goyal (09) Neha Virmani (02) Sankalp Tyagi (18) Aditiya Sharma (11) Gurpreet…

1. Long term maintenance of a classic brand name 2. " Have a break...have a Kit Kat" What is a brand name?Kit Kat brandProduct strategy Promotion Strategy…

Nestle Chocolates STPD & 4Pâs of Nestle Products Group Members S.Hari thirumal Sibi Priti Thakur Manish Aritra Sen STPD of Nestle Kit-Kat Segmentation: Geographic Segmentation…

Slide 1 February 2010 United States Confectionery Market Slide 2 U.S. Confectionery Market Overview Slide 3 2010 USA Economic Trends Recession ending??? GDP grew 6% in 4…

Slide 1 This is the American Confectionery Industry About the National Confectioners Association NCA candy makers have been manufacturing candy, one of life’s little pleasures,…