1. Women and The Social Web Anne Hunter, VP Advertising Effectiveness, comScore, Inc. February 2, 2011 2. Are men or women more engaged on the Web? 3. Although men are in…
1. Women and The Social Web Anne Hunter, VP Advertising Effectiveness, comScore, Inc. February 2, 2011 2. Are men or women more engaged on the Web? 3. Although men are in…
1. Social commerce How social media can (positively) affect your sales Audrey Benoit – Head of Emakina/Social 2. Agenda 1 3 2 What does it mean for you? Introduction A…
1. The Proof for Branding Online Gian Fulgoni, Executive Chairman, comScore, Inc. 2. Does the Click Tell Us Anything About the BrandingImpact of Online Advertising?30% of…
1.Fuck FacebookGraph: The House of Marketing2. PEOPLE CONTROLLEDPLATFORMSBRAND CONTROLLED WEBSITES2Source: Stats from Google trends and Compete.com3. Social Networks vs.…
1.For info about the proprietary technology used in comScore products, refer to http://comscore.com/About_comScore/Patents The Evolution of Digital Advertising From Direct…
1. Online Lessons Learned: From Search to Branding Advertising in CPGSearch Insider Summit 2011 2. Promotion dominates CPG marketing spending today with much of it translating…
1. Online Lessons Learned: From Search to Branding Advertising in CPGSearch Insider Summit 2011 2. Promotion dominates CPG marketing spending today with much of it translating…