Brand Repositioning ―If a brand does not reposition at the right time, it may not get a second chance‖. CHAPTER 1 :INTRODUCTION MEANING In marketing, positioning has…
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Slide 1THE MARKETING MIX Slide 2 WHAT IS MARKETING MIX? Phrase used to describe the different kinds of choices an organization has to make in order to bring the product or…
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24 October 17, 2013 � NJJN FOR THOSE WHO love to drive, Audi may be the car. So says Edmund Auw, general manager of DCH Millburn Audi. “Audi is a premier luxury car,”…