Technology How to Make In-App Advertising Work- Vanessa colella

1. New Directions in Mobile AdvertisingCitibank iAd ExplorationFebruary 2011 2. Our Priorities• Become the world’s premierdigital bank• Become a truly customer-centric…

Documents Citi in app advertising 2-9

1. New Directions in Mobile AdvertisingCitibank iAd ExplorationFebruary 2011 2. Citi’s Mission• Become the world’s premier digital bank• Become a truly customer-centric…