M&M complete analysis done in the year 2013, from july 2013-october 2013 with the help of our respective college staff. Special thanks to the Dean Prof. Bhattacharjee…

Lexus Digital Marketing Strategy

Social Business in the enterprise, How to work with social technology internally and externally, Ingredients, Recipes, and case examples. It's part of a bigger handbook…

The volume, velocity, and variety of data is increasing at an unprecedented pace. The amount of data generated in the world today is doubling every two years. Great data…

Designers want to be more strategic. Stakeholders want strategy to be carried through in design. And yet somewhere in the product creation process, it's all too easy…

Much of the discussion about user experience design is focused on use, but there are additional issues to consider. In particular, issues of meaning. John will present the…

Intuit Innovation Leader Ben Blank shared tips for designers on how to make an impact in their organization at SXSW Interactive 2014. Follow Ben (@BlankBen) and Intuit (@IntuitInc)…

Transformation by Design: The Three Ideas Driving Organisational Change Service design has captured imaginations beyond the design sector because it neatly packages a set…

With our case study, we would like to show, how we maximized the input from online users into a locally run service co-creation workshop for "Hello bank!". We will…