1. Teresa Rothaar MHR 7830 – Final Project 2. Pretend that PetSmart has hired me as a financial consultant. Based on an analysis of PetSmart’s financial statements,…
Slide 1 Slide 2 History First store opened in July 2000 at the Easton Town Center (Columbus, Ohio). Hollister Concept formulated around fictional story created by Mike Jeffries.…
Slide 1 RFM Analysis Used by catalog retailers and direct marketers Recency: how recently customers have made a purchase Frequency: how frequently they make purchases Monetary:…