Documents Week 2 - Lecture 2 - The Business Plan

1. Lecture:The Business Plan:Visualizingthe Dream 2. After studying this chapter, you should be able to…1. Explain the purpose and objectives of business plans.2. Give…

Marketing "If you fail to plan, you plan to fail."

1. Why are we not planning? (a.k.a excuses) 2. The importance of Planning • Business Planning is vital to the ongoing success of a business. • Advantages of a business…