1. Chapter 18 Building EC Applications and Infrastructure 2. Learning Objectives Discuss the major steps in developing an EC application. Describe…
Slide 1 Chapter 18 Building EC Applications and Infrastructure Slide 2 Electronic CommercePrentice Hall © 2006 2 Learning Objectives 1.Discuss the major steps in developing…
Course Outline Revisited Overview of Electronic Commerce E-Marketplace Retailing in Electronic Commerce Consumer Behavior, Market Research, and Advertisement Business-to-Business…