Documents Dwd

1. BUILDING THE BRAND!DWD! WITH TRENDS STRATEGY CONCEPT DESIGN SERENDIPITY: PAULA EKLUND, VIKTOR MIROVIC! 2. HOW TO BUILD A BUSINESS WITH NONSTOP INNOVATION! 3. Serendipity…

Marketing Effective communication - the key to building bus rapid transit (BRT) success

Effective communication: the key to building BRT success Canadian Urban Transit Association November 11, 2007 Todayâs Agenda What is a brand? How does it work? Viva, York…