Because of permissions issues, some material (e.g., photographs) has been removed from this chapter, though reference to it may occur in the text. The omitted content was…

INTRODUCTION Operations management focuses on carefully managing the processes to produce and distribute products and services. Usually, small businesses do not talk about…

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Tzg rethink When you connect with consumers on a deeper, authentic level, they don’t just purchase, they buy into your message and brand. They reserve a trusted place for…