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1. involving your audience ideas from Sarah Nichols, MJE #hsjTX @sarahjnicholsFriday, November 16, 12 2. why audience matters• consider your publication, staff goals•…

Technology Getting Started with Optimizely

1. Getting Started with 1.3.2012Happy New Year!Friday, January 4, 13 2. The Value of A/B Testing ➡ Make data-driven decisions ➡ Validate your hypothesis…