Documents 8-1 Chapter 8 Ambush Marketing Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights...

Slide 1 8-1 Chapter 8 Ambush Marketing Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin Slide 2 8-2 Concept of Ambush Marketing…

Documents Lesson 8.4 – Ambush Marketing Copyright © 2014 by Sports Career Consulting, LLC.

Slide 1 Lesson 8.4 – Ambush Marketing Copyright © 2014 by Sports Career Consulting, LLC Slide 2 "Ambush marketing is a transparent attempt to cash in on the passion…