HOW ADVERTISING WORKS JOMC 170 04HowAdvWorks.ppt Readings • How Advertising Works: A Planning Model Revisited – By: Vaughn, Richard. Journal of Advertising Research,…

1. Language techniques VISUAL WRITTEN 2. Hyperbole Written A deliberate exaggeration used for humorous effect or to emphasise a feeling. E.g. I could eat a horse (I am really…

The Trouble with Using Multiple Marketing Platforms social media website advertising content email SEO The Problem with Platforms You’ve got lots of marketing channels…

1. THE 2015 NASCAR SERIES A guide to local advertising opportunities 2. THE NASCAR SIGNATURE SERIES Three series of non-stop action and loyal fans means three ways for your…

Donât miss out on your chance to be part of one of the most exciting promotional opportunities of the year! From Trips to TVs to Tablets, each year during this exciting…

Donât miss out on your chance to be part of one of the most exciting promotional opportunities of the year! From Trips to TVs to Tablets, each year during this exciting…

1. Friday, April 13, 12 2. In the beginning, Markcreated a whole new way to connect.Remember this?Friday, April 13, 12 3. Friday, April 13, 12 4. Friday, April 13, 12 5.…

1. Nicola Maliphant, Value Wales Joint Bidding for Public Contracts 2. Public Procurement in Wales • Annual procurement expenditure over £5.4bn • Over 90% of Welsh suppliers…